Kaeser & Blair logo
authorized representative
Kaeser & Blair, Inc.

About Joseph (Joe) Chapline

Recently relocated to Baltimore, I’ve been doing graphic design and production in the Washington, D.C. area for 17 years. I’ve used the business name Fine Line Design for the past ten years, but never trademarked it. Since this is the World Wide Web, and since there are many businesses with the same or similar names in other parts of the country, I’m avoiding trouble by using my own name for this website.

Since I started my business, I've been fortunate to always have had a few steady customers. Current clients include Arlington County, Virginia and the National Association of Charter School Authorizers. Past clients include Fairfax County, Virginia, United Educators Insurance, New American Schools, and the National Mental Health Association.

Having good, steady customers has made it unnecessary for me to advertise or look for work for most of time I've been in business. Now, however, I'd like to add a client or two to the list. If you're in the market for an experienced, dependable graphic artist, please take a look at the samples of my work listed at right, and contact me to discuss your next graphic design project.

Website design and maintenance

Examples of websites I designed and currently maintain:

CommuterPage.com provides news and information about transportation alternatives for the Washington, D.C. area. The site promotes public transportation, bicycling, walking, carpooling, telework, and other alternatives to one-person-per-car commuting.

ArlingtonTransit.com is the official site of Arlington County, Virginia's local bus system, providing route maps and schedule information. The site also promotes awareness of other transportation options in Arlington, including Metrobus, Metrorail, bicycling, and walking.

Arlington's Urban Villages highlights neighborhoods where it's possible to "live, work, shop, play...no car required."

iRide is a new website designed to help and encourage Arlington teens to use their great public transportation system. This site was designed following the style of existing print publications developed by another agency.

Illustration

The linked examples below are PDF files. Adobe Reader is required.

daffodil illustration tree illustration holiday card designs Capitol Choices cover

Two-color, seasonal illustrations for a quarterly publication.
More examples from this series (PDF)

Black and white drawings for a university catalog of summer classes.
More examples from this series (PDF)

Illustrations for
holiday cards
More examples from this series (PDF)

Miscellaneous
one-of-a-kind illustrations.
More examples (PDF)

Newsletter design and production

The linked examples below are PDF files. Adobe Reader is required.

Warwick Village Voice cover NACSA Issue Brief cover Arlington Library News cover Fairfax Emergency Preparedness cover

Warwick Village Voice
Monthly publication of this Alexandria, Virginia neighborhood association
Feb. 2006
Oct. 2005
June 2003

National Association of Charter School Authorizers (NACSA) Issue Briefs and Policy Briefs
Policy Brief 2, Jan. 2006
Issue Brief 9, Sept. 2005
Issue Brief 8, March 2005

Arlington Library News
Monthy, 2-color newsletter produced following an existing design
Nov. 2004
Oct. 2004
Aug. 2004

Reason and Risk
Quarterly, 2-color newsletter published by United Educators Insurance
Fall 2004
Spring 2003
Summer 2001

Brochures and flyers

The linked examples below are PDF files. Adobe Reader is required.

Warwick Village Voice cover NACSA Issue Brief cover Arlington Library News cover Fairfax Emergency Preparedness cover

Inexpensive flier for Fire Safety Week at Arlington libraries, produced using stock art. Get PDF.

Brochure for Arlington's annual yard waste collection program.
Get PDF.

Brochure explaining Fairfax County's Chesapeake Bay Preservation Ordinance
Get PDF

Mailer for Arlington's paratransit service, STAR. Get PDF

Reports and booklets

Longer publications, usually saddle-stitched. The linked examples below are PDF files. Adobe Reader is required.

Quality Review Handbook cover Cultural Competency Handbook cover Charging Back Costs cover Design Issues cover

Chapters from the Natonal Mental Health Association's "Cultural Competency Toolkit"

Introduction Ch.1 Ch.2
Ch.3 Ch.4 Ch.5 Ch.6

Sections from "Critical Design Issues" for NACSA

Cover and main text
Sample case study

Logos

NACSA logo Arlington program logos
spacer spacer
ACE logo Barakuda Gourmet Foods logo Prometheus logo